SpringServe is compliant with the IAB OpenRTB 2.4 specification.

To complete an integration, SpringServe will be asking you for information about the following:

Details and questions can be found below.  For any questions or concerns please email 

Cookie Syncing

Cookie Syncing is the process by which SpringServe and the integrating partner (IP) can translate a SpringServe user id into the IP user id.  There are two options for integration

SpringServe Hosts

SpringServe is happy to host the mapping of SpringServe user_ids to IP user_ids.  On bid request, we will pass through your user_id.  In order to do so, you must provide us with a user sync pixel that will redirect back to us. 

Integrating Partner Hosts

If you are hosting the user mapping database you can use the following call to get a springserve user id
where we replace SS_UUID in the redirect_url with the Springserve user id.


In this case we will redirect to springserve and replace SS_UUID with the user's id.

Required Information:

In order to begin a cookie syncing integration, please answer the following questions:

OpenRTB Bidder Endpoints

Once we have our cookie sync running, we need need to know where we can send the bid requests.  We have the option to provide regional endpoints, or you can provide us with one.  

If you would like to use regional endpoints, please provide us an openRTB endpoint for the following regions.  

Provide us with your openrtb endpoint/endpoints.

Our datacenters are located in:

  1. Dublin 
  2. Northern Virginia
  3. Cleveland
  4. Portland 

QPS Throttling

For each region, or as a whole, we can throttle RTB requests based on a QPS (Queries Per Second) limit.  If you would like us to throttle the number of requests we send you, please let us know how many QPS you can handle in each region.