Cookie Syncing is the process by which SpringServe and the integrating partner (IP) can translate a SpringServe user id into the IP user id. There are two options for integration
SpringServe is happy to host the mapping of SpringServe user_ids to IP user_ids. On bid request, we will pass through your user_id.
where we replace SS_UUID in the redirect_url with the Springserve SpringServe user id.
In this case we will redirect to springserve and SpringServe and replace SS_UUID with the user's id.